内容来源：https://www.geekwire.com/2025/redfin-launches-chatbot-providing-conversations-with-home-shoppers-moxiworks-releases-new-platform/

内容总结：

美国房地产经纪平台Redfin近日推出对话式AI聊天机器人，革新传统找房模式。该工具支持用户通过自然语言对话描述理想居所，并能根据反馈实时优化推荐结果，实现类似真人经纪员的交互体验。

Redfin产品设计高级副总裁阿里尔·多斯桑托斯指出：“传统筛选搜索限制了用户需求表达，而对话模式能激发更详细的需求描述。”这款由Redfin与估值百亿美元的Sierra平台联合开发的系统，具备多轮对话能力，可主动询问细节、响应反馈，并基于全国房源数据库进行智能匹配。

当前房地产科技竞争日趋激烈。上月西雅图同业巨头Zillow刚在ChatGPT推出首款房产应用，而Redfin的新功能已实现多语言支持，用户可随时调整搜索条件（如“推荐类似户型但增加卧室”）。系统还能从真实对话中持续学习，不断提升推荐精准度。

测试数据显示，使用对话搜索的用户浏览房源数量达到筛选搜索用户的两倍，预约看房及咨询服务的意愿提升47%。目前该功能已在官网及移动端网页上线，iOS应用程序将于12月同步更新。

去年Redfin曾推出专注于单套房源咨询的生成式AI助手，此次升级标志着房产科技正加速向自然语言交互转型。

中文翻译：

房地产经纪平台Red芬近日推出一款对话式聊天机器人，帮助购房者通过自然语言搜索房源。这款工具支持用户描述需求，并通过多轮对话优化搜索结果。与仅支持单次自然语言查询的房产平台不同，该机器人能提出澄清性问题、回应反馈并提供更精准的推荐。

"过去多年我们依赖筛选器定义搜索，但对话形式能激发用户更充分地表达偏好，"Red芬产品设计高级副总裁阿里尔·多斯桑托斯在声明中表示。今年七月被火箭公司收购的这家西雅图企业，与估值达百亿美元的人工智能客户体验平台塞拉共同开发了该系统。

Red芬与其他房地产企业正竞相部署对话式人工智能工具。上月，同处西雅图的房产巨头Zillow在ChatGPT内推出了首款房地产应用。

Red芬的新对话界面旨在模拟买家与真实经纪人的交流方式，其优势在于能扫描平台全国所有房源。购房者既可向机器人说明需求，也能对推荐房源做出反馈（例如"推荐类似户型但需增加一个卧室"），还可随时调整搜索条件。该功能还支持多语言交互。

公司表示，随着用户与机器人互动，系统会"从真实对话中学习"，逐步提供更精准的选择。初期测试显示该功能广受好评：使用对话搜索技术的用户浏览房源数量是筛选搜索用户的两倍，预约看房或使用其他服务的意愿也高出47%。

目前该工具已在Red芬官网及移动网页端上线，预计十二月登陆iOS应用程序。去年该公司曾推出面向具体房源咨询的生成式人工智能助手"询问Red芬"。

英文来源：

Real estate brokerage platform Redfin released a conversational chatbot to help house hunters search for homes using natural language.
The tool lets users describe what they want and refine results through back-and-forth dialogue. Unlike real estate platforms that offer only one-off natural-language queries, Redfin says its chatbot can ask clarifying questions, respond to feedback, and surface more tailored recommendations.
“We relied on search filters to define queries for years, but people share more about their preferences when it’s a conversation,” Ariel Dos Santos, Redfin senior vice president of product and design, said in a statement.
Seattle-based Redfin, acquired by Rocket Companies in July, built the system with Sierra, the AI customer experience platform recently valued at $10 billion.
Redfin and other real estate companies are racing to deploy conversational AI tools. Last month, fellow Seattle real estate giant Zillow unveiled the first real estate app within ChatGPT.
Redfin’s new conversational interface aims to mirror how buyers talk to a real agent — but with the advantage of scanning every listing on Redfin nationwide. Home shoppers can tell the chatbot what they’re looking for, react to suggested listings (“more like this, but with an extra bedroom”), or adjust search criteria as new ideas arise. The feature also supports multiple languages.
As buyers interact with the chatbot, it “learns from real user conversations” to deliver increasingly relevant options over time, according to the company.
Early testing suggests that the feature is well-received. Users of the conversational search technology viewed nearly twice as many homes as those using filtered searches. They were also 47% more inclined to ask for a tour or other Redfin services, the company reported.
The tool is available on Redfin.com and mobile web, and will come to Redfin’s iOS app in December.
Last year the company launched its “Ask Redfin” generative AI assistant designed for homebuyer questions about a specific listing.